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General Counsel  /  IBM
Chief Legal Officer

STRATEGIC PLANS DEMAND STRATEGIC LEGAL.

At IBM, PERSUIT delivers pricing transparency among the best firms in the country.

Anne Robinson
Chief Legal Officer, IBM
“Given the ambitious, strategic plans of the company, it was critical to make sure that our lawyers were focusing on the highest priorities of the company, and that we found a way to enable smarter and faster decision making.”
Anne Robinson — Chief Legal Officer, IBM

The rapid pace of innovation is accelerating regulatory changes and pushing commercial negotiations forward with unprecedented speed. IBM's Chief Legal Officer, Anne Robinson, recognised that technology was essential for helping lawyers keep pace.

By engaging with PERSUIT, IBM's legal team could meet the demands of an ever-changing business environment. The platform became a catalyst for technology adoption throughout the entire legal department — while also helping the team manage their function more like a business.

PERSUIT gives IBM pricing transparency across the best firms in the country, ensuring they get the value they expect from every engagement. The result is a legal department that operates with the same commercial discipline as the rest of the business.

Pricing transparency
Across leading law firms nationwide
Faster decisions
Smarter, data-informed firm selection
Technology catalyst
Drove adoption across the legal department

What PERSUIT delivered for IBM.

Time for higher-order thinking

Automating the competitive process freed IBM's lawyers to focus on the company's highest strategic priorities.

Pricing insights for negotiation leverage

Real market data meant IBM could benchmark and negotiate with confidence.

Performance insights

Tracking firm performance drove efficiencies and smarter spend decisions across the portfolio.

See what your peers are achieving.

Request a demo and we'll show you how teams like IBM's are using PERSUIT.