Regulatory pressure rising? Vet counsel before you need them.

The wrong regulatory firm isn't just expensive. It's the wrong answer to the wrong question, sent to the wrong regulator — and you won't know until six months later. Persi shortlists counsel with deep, specific sector experience. On fixed fees. Not by the hour.

Card required to start. No charge for 30 days. Cancel anytime.

Persi

Live

Fintech company, just received an SEC comment letter on our disclosures. Need regulatory counsel with SEC enforcement experience.

From PERSUIT's network, 9 firms have closed SEC comment-letter and enforcement matters for fintech companies your size in the last 24 months. Median spend on comparable responses: $220K–$480K.

9 sector-fit matches

I've ranked them by SEC track record and fee structure. Start a free trial to see the shortlist.

Continue with Persi →

Backed by the platform Fortune 500 in-house legal teams use to manage their outside counsel — and trusted by hundreds of in-house legal and legal ops teams.

The regulated-sector reality

Enforcement cycles in your sector start fast. Counsel selection can't.

Your sector — fintech, healthtech, crypto, biotech — has an active enforcement cycle right now. You don't have regulatory counsel pre-vetted. The matter that triggers your hire could land in 30 days or tomorrow.

The first firm you call is usually the one your VCs know. The second is the one your industry peers used. Neither was picked because their sector experience was the best fit.

Your firms have closed dozens of comparable enforcement matters in your specific sub-sector, in front of your specific regulator. You're meeting them for the first time.

That's the gap Persi closes. Before the first letter lands.

What Persi does

The work Persi does for you.

The questions every solo GC asks every week. Now you ask Persi.

"Is this a fair price?"

Persi benchmarks any quote against $22B in real proposal data, broken down by matter type, jurisdiction, and firm tier. Get a price range in 60 seconds.

"Find me the right lawyer."

Persi matches your matter to firms from PERSUIT's network of 4,800+ firms, ranked by experience, fit, and cost for your specific matter.

"Run a competitive process."

Persi drafts the RFP, invites the firms, manages responses, and gets you fixed-fee proposals you can actually compare. No more messy email threads.

"Analyze this proposal."

Persi scores any firm proposal against your benchmarks and against peer responses. Flags gaps. Surfaces red flags. Shows where to push back.

"Review my invoice."

Persi audits invoices against agreed scope, your billing guidelines, and matter benchmarks. Flags overcharges, scope creep, and block billing before you approve.

"What should I ask them?"

Persi preps the questions worth asking before you engage a firm. The red flags. The scope diligence. The questions a peer GC who's been here before would tell you to ask.

"Build my shortlist."

Persi tracks the firms you've worked with, what they're good at, and what they cost. Builds a working panel over time so your next engagement starts with data you didn't have on the last one.

Fixed fees, not surprises

80% of the work on PERSUIT is fixed fee. That's not a coincidence.

26%

Average savings on matters run through PERSUIT. In regulated sectors, counsel spend typically triples in the 90 days following an enforcement-cycle uptick — vetting beforehand makes the difference between scrambling and scaling.

Most outside counsel work is billed by the hour. Which means you approve an estimate and then watch it become a guess. Scope creeps. Hours pile up. Your budget blows out. Your CFO asks what happened. You don't have a clean answer.

PERSUIT changed that. Nearly 80% of the work flowing through the platform is priced as a fixed fee. Persi helps you get fixed-fee proposals from firms who compete on price, scope, and value.

You sign a number. You get the work. Your budget stops being a guess.

Why start with a benchmark

Start with the question you ask most often.

Pricing is the question every solo GC asks every week. Is this fair? Is this market? Is my firm overcharging me on this matter, or are they actually being reasonable for once?

Drop in a matter you're working on right now. Persi pulls from $22B in real legal proposal data and gives you a price range in 60 seconds. If the answer is useful, the rest of Persi will be too. That's the whole pitch.

Persi

Live

First call with a regulatory firm about the SEC comment letter. What do I need to ask?

Six filter questions: their last 5 SEC comment-letter responses, their typical response cycle, their partner-level staffing model, their fee structure for similar matters, peer GC referrals in your sector, and their conflicts screen against your investors and counterparties.

6 scoping questions

First benchmark in 60 seconds. Card required to activate, no charge for 30 days.

What's behind the agent

Built on the playbook the best legal teams in the world have written.

Persi isn't an AI wrapper around a Google search. It's the same intelligence that runs underneath PERSUIT's enterprise platform — used by hundreds of in-house legal and legal ops teams managing $22B in proposals across 51,000+ matters.

When Persi benchmarks a price, it's pulling from real matters at real companies. When Persi runs an RFP, it's running on the same engine 4,800+ firms compete on. When Persi audits an invoice, it's checking against the billing guidelines and rate cards the world's most sophisticated legal ops teams have refined over years.

Persi OnDemand takes that playbook and makes it accessible to legal leaders who don't yet have a procurement function of their own.

The data behind the agent

The data behind the agent.

$22B

in law firm proposal data

4,800+

law firms in the network

51,000+

law firm proposals submitted

Fortune 500 in-house legal teams use the platform to manage their outside counsel spend. The 4,800+ firm network includes 100% of the AmLaw 200 and Global 200 competing on price, strategy, and value.

Pricing

30 days free. Then $800 a month.

No procurement cycle. No implementation fees. Card required to activate the trial. Nothing charged for 30 days.

Start here

Free 30-day trial

$0/ for 30 days

Card required to activate

Full Persi. Every capability. Unlimited benchmarks. Card required to activate. Nothing charged for 30 days. Cancel any time.

Monthly

$800 / month

$800/ month per user

Billed monthly

Billed monthly after your trial. Same Persi. Same data. Same firm network. Cancel from your account at any time.

Starts on day 31 of your trial. Start your trial →

Annual · save $1,600

$8,000 / year

$8,000/ year per user

Pay annually · save $1,600

Pay annually. Save $1,600. Same Persi. Same data. Same firm network.

Pick this plan from your account on day 31. Start your trial →

Built for in-house legal leaders without a procurement function. Need more seats? Contact us

FAQ

Things you're about to ask us.

Does Persi cover specific regulators (SEC, FDA, FTC, state AGs)?

Yes. The firm-experience data is segmented by regulator and matter type — so you can filter for firms with SEC enforcement experience specifically, or FDA warning letter response, or state AG fintech actions. The shortlist ranks by relevant matters closed, not by overall firm size.

Will my firms actually agree to fixed fees?

Most of them already do. 100% of the AmLaw 200 and Global 200 are on PERSUIT, and nearly 80% of the work flowing through the platform is fixed fee. Firms compete to win matters here, and they know fixed fee is how the platform works. You don't have to convince anyone.

What happens after my 30-day free trial?

On day 31, we charge the card you added at signup. $800 if you're on monthly, $8,000 if you picked annual. Cancel any time before day 31 and you pay nothing. We send a reminder email a few days before your trial ends so the renewal is never a surprise.

Why do you need a card if I'm not being charged for 30 days?

Because the people who get the most out of a trial are the ones who treat it like a real product, not a sandbox. Card required keeps the trial population serious and means there's no friction on day 31 if Persi is paying for itself. If it isn't, you cancel and pay nothing.

What's the difference between Persi OnDemand and PERSUIT enterprise?

PERSUIT enterprise is a managed platform for legal teams running structured legal procurement at scale, with implementation, training, and a dedicated CSM. Persi OnDemand is the same engine in self-serve form. Same data. Same firm network. Same intelligence. No procurement cycle, no implementation, no CSM. You get going in minutes. If your team grows into needing the full platform, the upgrade path is there.

Do I need to bring my own firms, or do you provide a network?

Both work. PERSUIT has 4,800+ firms already on the network you can run RFPs to immediately. You can also invite your existing firms to participate. Most customers do a mix.

Can Persi actually send messages and run processes with firms on my behalf?

Yes. RFPs, scope clarifications, invoice queries — Persi handles the back-and-forth and surfaces only what needs your attention. You stay in control. The firms see a professional process, not an AI bot.

Is my data private?

Yes. Your matter details, invoices, and firm interactions stay in your account. Aggregate, anonymized data feeds the benchmarks. Specific information about your matters is never shared with other customers, with law firms outside an active engagement, or used to train external AI models.

How accurate are the benchmarks?

Depends on the matter type. Common matters (M&A diligence, employment work, IP, corporate, standard litigation) have deep data and tight ranges. Niche matters have wider ranges, and Persi tells you that up front. We don't fake confidence we don't have.

Will this work for my industry and company size?

Persi OnDemand is built for in-house legal leaders at growth-stage companies, typically $50M to $500M in revenue. The dataset covers most industries.

Will I get hounded by sales after I sign up?

No. We don't run a heavy outbound motion on OnDemand customers. You'll get the benchmarks you ask for, your trial experience, and product updates. If you want to talk to someone about the broader PERSUIT platform, there's a button. If you don't, you won't hear from us.

What if I need more than one seat?

The $800/month and $8,000/year price is per user. If you have a small in-house team, contact us and we'll set up the right number of seats.

How do I cancel?

Cancel any time before day 31 and your card is never charged. Cancel after that and you stop paying at the end of your current billing period. There's a button in your account settings — no email-the-CSM-and-wait nonsense.