PERSUIT - A human approach to designing for efficiency

Struggling to gain buy-in with your legal team?


PERSUIT is a ‘behaviour change’ tool that ensures people are in control of their approach, but are also encouraged towards a value-driven process.

PERSUIT’s design principles are founded in research with real people, both in-house and external counsel. We ask:

What do people really want?”
“How do people accomplish what they really want?

Our findings define the design of PERSUIT’s features.

The PERSUIT process is:

  • Centralised

  • Collaborative

  • Flexible

  • Private

  • Transparent

  • Data-driven

PERSUIT is a human-centred process for managing external legal spend.

Jim Delkousis
CEO and Founder
Have a question for Jim? Email us